Viral Marketing Digest

Local news teases report on cougar with a tiny, harmless house cat

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A house cat found the perfect opportunity to photobomb a live news segment.  Fox13's Scott Madaus was teasing a live report from a field in Hernando, Mississippi where someone claims they spotted a cougar one day earlier.  SEE ALSO: Watch these hilarious over the top Halloween fails "I'm Scott Madaus, live in Hernando, Mississippi where there have been spottings of a cougar," the man said into the camera. "And that's not it, that looks like a house cat," he continued as the shot panned to a very normal cat, and stayed on it for the remainder of the recording.  On [...]

‘Instant’ blood test for heart attacks

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Currently, patients with suspect chest pain and a clear ECG can have a different heart-attack blood test, called troponin, when they arrive at A&E. But it needs to be repeated three hours later to pick up signs of heart muscle damage.

Man released in museum crash inquiry

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The Met said none of the injuries was believed to be life changing and the majority of those hurt had been discharged by Saturday night. Media playback is unsupported on your device Media captionVideo shows a man being pinned to the ground near the Natural History Museum Saturday's incident at about 14:20 BST on Exhibition Road initially sparked panic in an area popular with families and tourists. Armed police were deployed and video footage quickly emerged showing a man, believed to be the driver, being restrained on the ground. However, the Met later said its inquiry was "entirely a road [...]

Climber saved wife in ‘last act of love’

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"As has already been reported, Andrew died whilst shielding Lucy and, indeed, we understand another climber witnessed him running back to the rock fall to protect Lucy," his family said. "They loved each other dearly and, while our loss is indescribable, we are so proud of our brave boy in saving Lucy; he will always be our hero." Related Topics California Cardiff Read more: http://www.bbc.co.uk/news/uk-wales-41510371

Two million couples miss out on tax break

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The latest figures were obtained as the result of a Freedom of Information request to HMRC by insurance company Royal London. Steve Webb, the director of policy at Royal London, said the take-up was "shockingly low". "When family finances are so tight, I would encourage every married couple to check whether they might be eligible, including for the last two years, as they could qualify for a useful lump sum as well as a reduction in their ongoing tax bill," he said. How Marriage Allowance works Partners must either be married, or in a civil partnership. One partner must be [...]

With the iPhone 8 and iPhone X, are consumers caught in the middle?

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Today’s retail launch of the Apple iPhone 8 and 8 Plus is a crucial test for Apple's riskiest iPhone strategy. For the first time, Apple introduced its latest iPhone upgrades while simultaneously teasing something better coming soon — what, by Apple’s own admission, is “the future.” SEE ALSO: Here are the first photographer-shot iPhone 8 pictures Apple’s iPhone 8 and 8 Plus are, based on my review and what I’ve seen elsewhere on the web (and even in teardowns), “S” series devices in full-number-update clothing. Except for the glass back, the handsets maintain the iPhone 6 design introduced in 2014. [...]

Do not watch this video if you’re scared of flying

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Welp, this is terrifying. This plane got caught in the crosswinds of Storm Xavier as it touched down Thursday at Dusseldorf Airport in Germany. As you can see, the Airbus A380 landed just fine, despite the scare. The powerful storm blasted northern Germany with 50-60 mph winds, downing trees and wreaking havoc on public transportation. Read more: http://mashable.com/2017/10/06/scary-plane-landing-germany-storm-xavier/

UK explores ‘no deal’ Brexit

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Media playback is unsupported on your device Media captionTheresa May: "The ball is in their court" The UK has set out how it could operate as an "independent trading nation" after Brexit, even if no trade deal is reached with Brussels. Prime Minister Theresa May told MPs "real and tangible progress" had been made in Brexit talks. But the country must be prepared for "every eventuality", as the government published papers on future trade and customs arrangements. Labour said "no real progress has been made" since last June's referendum. BBC political editor Laura Kuenssberg said a "no deal" scenario was [...]

Yahoo now says all 3 billion of its accounts affected by massive hack

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Image: justin sullivan/Getty Images Yahoo revealed Tuesday that a massive cyberattack it suffered in 2013 was much more widespread than it previously said, according to regulatory filings. The web portal now says all 3 billion Yahoo accounts were compromised in the breach. The company initially said only 1 billion had been hit when it first disclosed the hack last December. SEE ALSO: More than 1 billion Yahoo users hacked in new security breach, company reveals That means that absolutely everyone who had a Yahoo account when the theft occurred in August 2013 was affected. Yahoo's new Verizon-owned parent company, Oath, [...]

Pete Souza throws shade at Trump’s NBA feud with a photo of Obama and Steph Curry

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Obama White House visitor. Image: David Zalubowski/AP/REX/Shutterstock In 48 hours, President Donald Trump ignited feuds with the NFL and the NBA.  Hey, remember when the president didn't do that?  SEE ALSO: Pete Souza's latest Instagram lets Trump know who the real 'Rocket Man' is Pete Souza does. The Obama White House photographer turned full-time shade-thrower posted a photo of President Obama with Golden State Warriors star Steph Curry on Saturday morning.  President Obama with Steph Curry last year at the White House. The President was "helping" Steph with his jump shot release. A post shared by Pete Souza (@petesouza) on [...]