period-stigma / 1 posts found

Finally, an ad for sanitary products that features an actual period.

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Sanitary towel and tampon ads don’t exactly portray periods in the most realistic way. If it’s not strange-looking blue liquid being poured on pads, it’s women jumping around splashing each other for reasons that remain unknown to us.  Bodyform’s latest ad shows something refreshingly different. An actual period.  The ad opens with red liquid being poured onto a pad. Not a drop of blue dye in sight! It also shows a closeup of a woman’s thighs in a shower, with menstrual blood trickling down the inside of her leg—a sight that’s familiar to anyone who has periods. The ad is […]